Why do you need an Italian Voice Over?
Italian is one of the largest languages in Europe with over 70 million people speaking it. It is currently the official language of Italy, San Marino, the Vatican and one of the official languages in Switzerland. It is a minority language in Libya, Malta, Monaco, Somalia, Slovenia and Croatia. There are also large Italian communities in Australia and North and South America.
Italian Speaking Regions
It’s extended use and the economic importance of Italy and Italian speaking parts of Switzerland make Italian a prime candidate for any localization service and an Italian voice over is an integral part of any such service
Italian As a Business Language
Being an official language in Italy and Switzerland, Italian is in the forefront of world’s banking, automobile industry and agriculture. Italy is the world’s largest producer of wine and one of the first in olive oil production. But that’s not all and especially northern Italy centered around Milan can be considered one of Europe’s industrial powerhouses.
Some of the largest companies originating in Italy are Fiat Chrysler Automobiles, Ducati, Pirelli, Eni, De’Longhi, Agusta Westland, Beretta, Ferrero and many many more.
Aside from large industrial enterprises fashion brands make a huge part of the Italian economy with names such as Armani, Versace and D&G.
All these companies are headquartered in Italy making Italian voice-overs and localization a must for any kind of business interaction.
The History of the Italian Language
Actually, although various dialects of Italian have been around for centuries, it wasn’t until 1861 when Italy unified, that the standard version of Italian emerged. Even then, in 1861, only 2,5 percent of Italy’s population could speak what is now known as the standard Italian.
Like other Romance languages, Italian uses Roman characters. What’s unique about Italian is that it contains five letters fewer than English. It lacks the letters j, k, x, and y. If you happen to run into these letters while reading an Italian text, those were most certainly borrowed from another language. Italian has also influenced significantly other languages, and in particular English. Words like fiasco, propaganda, flu, quarantine, lottery and zucchini are of Italian origin.
Italian is revered as one of the most beautiful languages around and this might be the reason also why it is the fourth most studied language in the world. It’s known for being the world’s most romantic and melodic language. Moreover, the Placiti Cassinesi are considered to be the first written documents in the Italian language and are over 1,000 years old.
However, it was Dante Alighieri who shaped the modern Italian language.
Dante wrote Divine Comedy, sometimes referred to as Dante’s Inferno, in which he takes the reader through inferno, purgatory, and paradise. His extensive works have been the basis for written Italian. Many style and grammar rules of the Italian language derive from his works. It’s worth noting that most writers and poets at the time used Latin for their work, but Dante chose to write his finest work in Italian. More precisely, he chose to write in Tuscan dialect. The rest, of course, is history.
The purity of the Italian language is fiercely protected by the Accademia della Crusca, a society of linguists based in Florence. But no worries, our amazing native speakers will make sure you abide those truly high standards.
Interesting Facts about Italian
Italian is also known as the official language of classical music. From the time when musical notation was invented during the Renaissance, Italian has been the standard language used in classical music. Italian is not only considered the language of music, but also the language of art. One of the reasons for that is the fact that Italy is the home to the greatest number of UNESCO World Heritage Sites to date.
Throughout history, Italy has been known not only for music and art, but gastronomy as well. That is why in English we have so many words of Italian origin when it comes to culinary vocabulary. Words like bruschetta, broccoli, lasagna, mozzarella, pasta, pesto, pizza, salami, scampi, spaghetti are all of Italian origin. Italians really care about food. More so, when you take into consideration that when eating with guests, Italians don’t like to hurry. A meal may last one to four hours!
The longest word in the Italian language is generally said to be ‘precipitevolissimevolmente’ ironically meaning ‘very quickly’. Keep in mind, we don’t just care for long words, we specialize in Italian as a whole. If you have a project in mind, we can show you how amazing our voice over service is.
When communicating in Italian, always pay attention, making sure you don’t miss the “false friends” words. Those are the words that sound similar to words in other languages, but have a very different meaning. For example, “una camera” in Italian means room and not a camera. The actual word for camera in Italian is “macchina fotografica”. Go figure.
Just reading Italian doesn’t really give you the full experience of verbal communication in Italy. In other words, people in Italy talk as much with their hands as they do with their mouth. It feels like Italians cannot fully express themselves without gestures, and many foreigners find this very charming if not even a bit funny. Yes, it’s somewhat theatrical, but fun to watch and participate in.
There is so much in Italian language that reflects Italian culture, art, science and history. It’s such a rich and beautiful language that it’s an art form in itself.
Clearly, we at HubSteady are passionate about languages, in particular those that are as amazing like Italian, and can help you with voice over recordings that Italians will not only understand, but relate to and act upon them.